Save thousands of dollars selling your own business. Baron Consultancy are business consultants and licensed business brokers who have assisted business owners for the past 16 years. Our specialised service prepares your business and gives you the confidence to complete your own private sale. No commission, just a single affordable fee that provides you with a marketing strategy and a professionally prepared document making your business -
Support
throughout the process, ongoing telephone and email support
Market Appraisal
As part of our service we will provide you with a market appraisal on the potential sale price of your business. Ultimately it will be up to you.
Prepare your business for sale
We will work with and guide you through the process of preparing your business for sale. This will include but not limited to buyer expectation, presentation of premises, balance sheet analysis and much more.
Advice on appropriate documentation
During the process of selling your business you are going to need to present documentation to potential buyers. Our knowledge and experience will guide you through what is required and in some cases protect you from buyers who want to know how your business operates without actually purchasing.
Design a questionnaire
We design a questionnaire detailing relevant information specific to your business so that it may be presented in a professional profile or memorandum of information. This requires your input (usually only takes a couple of hours) and will ask questions that buyers are sure to ask throughout the process.
Collect local and industry information
We undertake research on your local area and industry to include in the profile to give potential buyers a better perspective on the environment in which your business operates. This may also include industry statistics or trends, local government contacts and other relevant information designed to educate the buyer and convince them that your business is worth purchasing above your competitor's.
Prepare a profile for distribution
Once all the information has been collated, we write a profile giving you the best chance to optimise your sales price. This document not only satisfies the buyer’s expectations but it also provides the insight to your business that a buyer's accountant, solicitor or financier will require. This is a powerful document and is crucial to the process; it acts as a brochure for what will ultimately be your last customer.
Suggest internet ads and sites
In addition to our website we can suggest pay per click campaigns that will assist in generating additional exposure for your business. The more you expose your business the better chance you will have of achieving a sale. Internet marketing is about keywords, you can spend a fortune on sites that don't produce we can manage this process for you.
Suggest and write newspaper content and size
In the marketing package we send, you will receive suggested ads for newspaper placements. They will focus on ensuring that your advertisement is placed towards the front of the business opportunity or business for sale section of your local paper. The ad will also reflect the attributes of your business - key selling points.
Provide a confidentiality agreement
Once marketing has started your business hopefully we will receive buyer enquiries. Our confidentiality agreement will endeavour to protect your information as best as possible. This is one way of ascertaining if buyers are interested in your business or if they are tyre kickers. If they want your information they will have to sign this document. This is part of the qualifying process. We will also provide you a ledger so that you can record all buyers activities.
Management of buyers We will provide you with buyer management strategies to maximise your opportunities for a successful sale.
Site inspection
We will provide you a site inspection strategy to enhance the sales process and to optimise your sale price, strengthening your negotiation position.
Negotiations
We will provide you with negotiation strategies to obtain the best possible price.
Contracts
We will provide a list of usual contract conditions and situations. Ultimately you decide on what terms you want to sell on but in some cases sellers can be a bit unreasonable, so can buyers, but we don't work for the buyer. You should always discuss this element with your legal advisors.
This is a great service if you wish to sell your own business.
If you would like a quote on providing this service please click here
In summary,
We can provide a market appraisal
We will write your information memorandum or profile
We will suggest marketing strategies
Provide a web page on our site
We will provide you a confidentiality agreement
We will give you site inspection advice
We will give you negotiation advice
Provide telephone support throughout the process
We don't provide the following -
Provide Accounting advice
Provide Solicitors or legal advice
Visit your business
Pay for advertising
Selling your business will be more successful if you can -
show year-on-year increasing profitability
create a high-quality product or service
develop an innovative product or piece of intellectual property